Privacy Policy

At Bold&Basics LLC (“we,” “us,” “our”), we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website www.boldandbasics.com (the “Site”) or otherwise interact with us. This policy is designed to comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

By using our Site or providing your personal information, you accept the terms of this Privacy Policy.

 

1. Information We Collect

We may collect the following categories of personal information:

A. Information You Provide Directly:

  • Name, email address, phone number, shipping/billing address
  • Account login information
  • Payment details (processed securely via third-party providers)
  • Communications and messages sent to us
  • Preferences and shopping behavior

B. Information Collected Automatically:

  • IP address, browser type, device data
  • Browsing behavior (pages visited, clicks, time spent)
  • Location data (if allowed by your device)
  • Cookies and similar tracking technologies (see Section 6)

C. Information from Third Parties:

  • Social media platforms (if you connect or interact with us there)
  • Marketing or advertising platforms

 

2. How We Use Your Information

We use your data to:

  • Process orders and deliver products.
  • Communicate with you (e.g., confirmations, customer support).
  • Send marketing and promotional materials (if consented).
  • Personalize your experience.
  • Improve our products, services, and website.
  • Detect and prevent fraud or misuse.
  • Comply with legal obligations.

 

3. Legal Basis for Processing (GDPR)

For individuals in the EU/EEA, we process your personal data based on:

  • Contractual necessity – to fulfill orders or provide services.
  • Consent – for marketing communications and non-essential cookies.
  • Legal obligations – to comply with applicable laws.
  • Legitimate interests – to improve our services and protect our website.

 

4. Your Rights Under GDPR

If you are in the EU/EEA, you have the following rights:

  • Access – Request a copy of your personal data.
  • Correction – Ask us to correct inaccurate data.
  • Deletion – Request deletion of your data (“right to be forgotten”).
  • Restriction – Ask us to limit processing of your data.
  • Data Portability – Receive your data in a structured format.
  • Objection – Object to processing based on legitimate interests.
  • Withdraw Consent – At any time, for data processed with your consent.

To exercise your rights, contact us at [Insert Email].

 

5. Your Rights Under CCPA

If you are a California resident, you have the right to:

  • Know the categories of personal information we collect and how we use it.
  • Access the specific personal information we have about you.
  • Request deletion of your personal data.
  • Opt out of the sale of personal data (we do not sell personal data).
  • Non-discrimination for exercising your CCPA rights.

To make a request, please email us at [Insert Email] or use our [“Do Not Sell My Information”] link (if applicable).

 

6. Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences
  • Analyze website traffic
  • Deliver personalized ads (only with your consent in the EU)

You can control cookies through your browser settings. EU users will be asked for explicit consent for non-essential cookies.

 

7. Sharing of Information

We do not sell your personal information. We may share it with:

  • Service providers (e.g., payment gateways, fulfillment partners)
  • Legal authorities when required
  • Business successors in case of a merger or acquisition

All third parties are required to protect your data and only use it for specified purposes.

 

8. Data Security

We use industry-standard security measures to protect your data. While we strive to keep your information safe, no method of online transmission is 100% secure. By using our site, you accept this risk.

 

9. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, including fulfilling legal, tax, and accounting requirements.

 

10. Children’s Privacy

We do not knowingly collect personal data from children under 13 (or under 16 in the EU). If we discover we have collected such data, we will delete it promptly.

 

11. International Transfers

If you are accessing our Site from outside the U.S., you understand and agree that your information will be transferred to and processed in the United States, subject to U.S. privacy laws.

 

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a new “Effective Date.” Your continued use of the Site indicates your acceptance of those changes.

 

13. Contact Us

If you have any questions or would like to exercise your privacy rights, please contact us at:

Bold&Basics LLC
Email: [Insert Contact Email]
Address: [Insert Mailing Address]